Trusted by Global Leaders
CEOs, global marketing leaders and Professor Philip Kotler share how THE WHEEL OF
MOTIVES® brings scientific clarity to emotion—and transforms it into stronger brands,
products and experiences.
TESTIMONIALS
Philip Kotler
S. C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University
Testimonials
Phil McGee
Former Chairman, NMSBA Shopper Brain & Neuromarketing World Forum Conferences
Testimonials
Tanushree Mainrai
Consumer Insights Professional – Kantar, The Coffee Bean & Tea Leaf, Unilever
Testimonials
Arnaud Aujouannet
Senior Vice President and Chief Sales and Marketing Officer – at the time of collaboration
Testimonials
Barbara Pederzolli
Consumer Insights Professional – Coca Cola – Barilla, Excerpt from [Differentiating brand purpose in the eyes of consumers: a new method]
Testimonials
Matt Chamberlain
Behavioral Health & Human Services, Technology & Operations Specialist